A decade of design reimagined

As Foord Design Studio approached its tenth anniversary, founder Christine Foord wanted the business to evolve alongside the reputation she had built. With an established reputation and a distinctive design aesthetic, the next step wasn't simply a visual refresh. It was about creating a business that felt as considered behind the scenes as the spaces it designed.

Flowershop partnered with the studio to guide its next chapter through a comprehensive strategic engagement spanning brand positioning, messaging, website development, CRM implementation, operational workflows, sales materials, and client experience improvements. Every decision was designed to create greater clarity, consistency, and structure across the business.

The result was a more cohesive foundation that better reflected the quality of the studio's work while introducing systems designed to support future growth.